Orlando-2011-ARC-World-Industry-Forum

Presenting ARC's Fifteenth Annual Orlando Forum

ARC World Industry Forum:  Driving Innovation, Sustainability and Performance

February 7-10, 2011 - Orlando, Florida

Anti-Counterfeiting and Brand Protection Solutions

Counterfeiting is a challenge for practically every industry today because of our global economy, the Internet, and a global supply chain.  Estimates for the value of counterfeit products that make their way into the global marketplace each year is over $600 billion in 2010.  These illegitimate products are highly prevalent in electronics, medical devices, pharmaceuticals, auto parts, aviation parts, high end retail, and other industries.  Some of these products pose great risks to the consumers and manufacturers and could even result in death. 

Track and trace and serialization are generally part of anti-counterfeiting solutions. Packaging and converting machinery and their integration with production and business systems play an important part in ensuring product safety, helping to reduce counterfeiting, and improving supply chain efficiency.  Manufacturers deploy specialized packaging, applications, and other technologies to protect brands, protect consumers, reduce risks, and allow rapid and effective response to counterfeit products and product recalls. 

Machine design, product packaging technology, and line performance have been improving dramatically in recent years.  Staying abreast of technology is becoming increasingly difficult and further complicated by the globalization of industry and competition. 

This program is full of information, technology, and most importantly, experiences to help you deploy your own anti-counterfeiting, packaging and operational excellence strategies.  You will be able to hear from other executives as well as discuss their views and compare them to your own on questions such as the following:

• What are the business risks associated with counterfeit products? How widespread is it? Who is doing it?

   

• What are companies doing to prevent counterfeiting? 

   

• Who are some of the leading anti-counterfeiting technology solution providers?

   

• What are some of the “state of the art” technologies available today? Tomorrow?

   

• What are companies doing to improve product tracking and tracing?

   

• What is driving new track and trace technology? Government regulations, brand protection or reducing product recall risks?  How big a role is product serialization playing?

   

• How do I find and evaluate new technology that will support innovation and speed time-to-market?

   

• How do I reduce my manufacturing cycle time? 

   

• Who are the leading suppliers of OEE software solutions using? What does it take to develop a successful OEE program?

   

• How do I come up with new ideas or equipment that allow multi-tasking and that can reduce change over time?
• What are some of the best practices and standards being used for machine and machine automation design?

Executive Speakers

The following executives are among those that will present in this forum program. Click on the speaker name to view a brief bio.

Agenda

Agenda details for this program are shown below.  Times and sessions are subject to change.