Rapid Growth in Manufacturing Sector Propels Market
Strong growth continued in 2007 for the high power AC drives market in China due to robust investments in the manufacturing and infrastructure industries. China�s GDP grew robustly as exports and investments accelerated. However, the pace has slackened due to the global recession. Most manufacturers are seeking cost control measures, energy savings, and improvement of process control applications in China. This will spur growth of high power AC drives as they have energy saving features and control advantages when deployed for controlling motors.
Globalization has created a huge demand for modern infrastructure and is driving the use of advanced automation across all industrial segments in China. Use of high power AC drives as a consequence is expanding in a broad range of industries.
This study covers hardware, software, and services for high power AC drives, which comprises of midrange (41-200 kW), highend (201-600 kW), and mega (>600) segments. This study also identifies growth segments and market trends, as well as challenges suppliers face to achieve growth in this highly competitive environment. In addition to the quantitative assessment, this study provides an insightful analysis of issues that will impact this market in the future.
Strategic Issues
The challenge in the high power AC drives market in China is how suppliers can differentiate themselves and continue to offer increasing value propositions to users and OEMs. This is especially important because the market is expected to grow rapidly, as users in many industries have recognized the benefits of high power AC drives. This study will help to answer questions, such as:
Which strategies create differentiation?
Which specific industry sectors should be targeted in this fiercely competitive market?
Why energy audit programs can boost market penetration?
How to address the business issues ofusers of high power AC drives?