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Anti-Counterfeiting and Brand Protection


 
Anti-Counterfeiting and Brand Protection  
 

 Related Studies

 
This market research study delivers current market analysis plus a five year market and technology forecast.  The study is available in multiple editions including worldwide and all regions.
   
Published Date: 10/22/2010

Overview

Anti-Counterfeiting and Brand Protection Market Demand Is on the Rise
The Anti-Counterfeiting and Brand Protection (ABP) study encompasses strategies, market information, and supplier information for the broad spectrum of technologies, services, and solutions used to deter counterfeiting.  This report presents suppliers and technologies for authentication, and best practices for preventing product counterfeiting.  It contains information on human-readable markers (overt), machine- readable markers (covert), printers, applicators, authenticators, track and trace software, serialization, and e-pedigree software.  It also includes insight about leading suppliers of ABP technologies, market shares, and profiles.

ARC intends this study to serve both as an effective planning guide for manufacturers seeking ABP solutions and market information, as well as for suppliers in the ABP market or those thinking about entering it.  By providing strategic market information, ARC studies aim to help suppliers and manufacturers develop business plans for marketing, understand the implementation of ABP products, and to learn about the ABP technologies being used.

ARC expects the overall ABP technologies, software, and service market to continue to expand globally through 2015.  Counterfeiting is increasing worldwide with more sophisticated counterfeiters and increased on-line purchasing and this will fuel the need for ABP technologies. 

Strategic Issues
For a supplier and manufacturer to take advantage of emerging opportunities, they must have a strategic business plan.  Companies should view these strategies as long-term rather than short-term tactical plans and should concentrate on developing implementation measures.  The strategies in this report include information regarding what technologies manufacturers need to address counterfeiting including:

  • Continuously modify and deploy the latest technologies
  • Deploy on-line anti-fraud software
  • Balance technology with products and packaging
  • Use technology to automatically notify authorities
Formats and Editions Available

This market study may be purchased as an On-Demand License or PDF file.  The On-Demand License has some unique features (such as market history and market shares for the past several years) that are not available in PDF format.  Regional studies include country and industry market data.  Studies and formats available are listed below:  

 

On-Demand

PDF

 Worldwide

Yes

Yes

 North America

Yes

Yes

 Latin America

Yes

Yes

 Europe, Middle East & Africa

Yes

Yes

 Asia

Yes

Yes

Table of contents for these studies is shown in the following paragraphs.

Study Brochure
Worldwide Study Table of Contents

Executive Summary

  • Scope
  • Market Size and Forecast
  • Strategies & Recommendations for Success

Scope

Market Shares List of Figures

  • Market Shares of the Leading Suppliers
  • Market Shares by Region
    • North America
    • Europe, Middle East, Africa
    • Asia
    • Latin America
  • Market Shares by Industry
    • Aerospace & Defense
    • Automotive
    • Chemical
    • Electronics & Electrical
    • Food & Beverages
    • Government
    • Household & Personal Care
    • Medical Products
    • Pharmaceutical & Biotech
    • Retail
  • Market Shares by Solution
    • Human Readable Technologies (inks, holograms, taggants)
    • Machine Readable Technologies (RFID, barcodes, DNA, inks, etc.)
    • Printers & Applicators
    • Authenticators & Readers
    • Track & Trace Software & Hardware
    • Anti-Fraud On-line Software
    • Anti-Counterfeiting Services
  • Market Shares by Customer Type

Market Forecast List of Figures

  • Total Shipments of ABP Technologies, Services, and Solutions
  • Shipments by Region
    • North America
    • Europe, Middle East, Africa
    • Asia
    • Latin America
  • Shipments by Industry
    • Aerospace & Defense
    • Automotive
    • Chemical
    • Electronics & Electrical
    • Food & Beverages
    • Government
    • Household & Personal Care
    • Medical Products
    • Pharmaceutical & Biotech
    • Retail
  • Shipments by Solution
    • Human Readable Technologies (inks, holograms, taggants)
    • Machine Readable Technologies (RFID, barcodes, DNA, inks, etc.)
    • Printers & Applicators
    • Authenticators & Readers
    • Track & Trace Software & Hardware
    • Anti-Fraud On-line Software
    • Anti-Counterfeiting Services
  • Shipments by Customer Type

Supplier Profiles

Profiles for the major suppliers servicing this market are included.  Each profile reviews the company's business, products, and services as it applies to this market segment.  Suppliers profiled include 3M, Acsis, Alien Technology, AlpVision, Authentix, Avery Dennison, Axway, Bilcare Research, BrandWatch Technologies, Catalent U.K. Packaging, Cognex, Covectra, De La Rue, Diagraph Label Group, Document Security Systems, Domino Printing Sciences, DuPont, FLEXcon, HP, IBM, Impinj, InfraTrac, Intermec, Kovia, MarkMonitor, Matrix Systems and Solutions, Microscan, Microtrace, Mobia Solutions, Motorola, NPX, New Momentum, NexGen Digital, Oat Systems, OpSec Security, Oracle, Payne Security, Plex Systems, Rockwell Automation, SAP, SATO, Schreiner ProSecure, Shiner International, Siemens, SMT, Systech, tesa scribos, Thermo Fisher, Topflight, TruTag Technologies, Verify Brands, Videojet, Xerox, Yottamark, Zebra Technologies.

Regional Study Table of Contents
Executive Overview

Scope

Market Share Analysis

  • Leading Suppliers in Region
  • Industry Shares in Region
  • Country Shares in Region
  • Leading Suppliers by Industry

Market Forecast Analysis 

  • Market Forecast by Country
  • Market Forecast by Industry

Leading Supplier Profiles

List of countries included in each region:
MIRA-Country.pdf

Country Study Table of Contents
Please contact us for the countries available for this study.

For more information or to purchase this study, please submit this form or call 781/471-1175