Digital Transformation Reconfigures the Industrial Landscape

By Sharada Prahladrao


The world as we knew it a few years ago has capsized and the boundaries of the new normal are constantly shifting and realigning. The stability and security of the familiar no longer exists – we have to adapt to cliffhanger situations with agility. Digital transformation has changed from an abstract concept to an imperative that cuts across all organizational layers, and adoption continues to accelerate as end users become more competitive and learn how to deal with the changed work environment. Businesses have been restructured and new ways of collaborating and articulating needs have emerged. When work from home became the norm, the focus was on business continuity, connectivity, monitoring, and communicating. As teams began to collaborate virtually, efficiency levels improved. It’s not “back to office for all” as yet, as many are following the hybrid work model.

Understanding Digital Transformation

Digital transformation means different things to different people. For some it is about implementing new technologies, for some it is about flexibility and adapting to fluctuating requirements, and for some it is about improving the bottom line. It is a sum of all these and covers the gamut from cybersecurity to environmental concerns and sustainability.

It is a whole new way of transacting businesses, supporting customers, leveraging the available services, and adapting to a volatile and fiercely competitive marketplace. Failure to transform is likely to spell the death knell of the organization. The digital transformation journey has its share of challenges for both suppliers and end users. Customers are advised to think big, start small, and scale rapidly. The targeted business outcome is evaluated and then the technology is deployed.

Digital Transformation

Technology is only part of the equation. People, capability, willingness, process simplification, and adopting a multidisciplinary approach are also required. Earlier, there was fear about data privacy, acceptance, and other concerns, but now companies have realized the benefits of seamless operations. Organizations cannot operate in silos. It is no longer an issue of IT/OT (information and operational technology) convergence. There is a lot more common ground, and “convergence” has evolved to “fusion.” This fusion helps companies become more productive, efficient, and facilitates remote operations.


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Keywords: Digital Transformation, Technologies, Culture, People, End Users, Suppliers, ARC Industry Forum, ARC Advisory Group.

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