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Hyundai Motor Company and Kia Corporation announced a strategic technology partnership with Samsung Electronics to enhance the integration between software-defined vehicles (SDVs) and smartphones, aiming to secure a leading position in the mobility service ecosystem.
Hyundai Motor and Kia are gearing up for the SDV era, anticipating a variety of in-vehicle services. To that end, both companies are working on a next-generation infotainment system and an open mobility ecosystem, in collaboration with Hyundai Motor Group's global software center, 42dot. This development aims to provide a user-centered vehicle environment, enhancing the connectivity of the infotainment system set to be unveiled in 2026.
"Our goal is to enrich Hyundai Motor and Kia customers' mobility experience by offering personalized services that extend beyond transportation, seamlessly integrating vehicles with smartphones", said Chang Song, President and Head of Hyundai Motor Group Advanced Vehicle Platform (AVP) Division.
As a result of the agreement, Hyundai Motor and Kia will develop technology to organically link SDVs and the smartphone ecosystem using Samsung Electronics' “SmartThings”. By integrating with the global Internet of Things (IoT) platform, the companies aim to enhance customers' mobility experiences by streamlining vehicle usage through smartphone connectivity, driving forward the shift toward fully autonomous vehicles (SDVs). "Through our collaboration with Hyundai and Kia, customers will experience the convenience of SmartThings not only at home, but also in their vehicles, transcending space", said Paul (Kyungwhoon) Cheun, President, CTO of the DX Division at Samsung Electronics and Head of Samsung Research. "We will continue to expand the SmartThings ecosystem, offering new lifestyles and value to even more customers".
Through this strengthened connectivity, Hyundai Motor, Kia, and Samsung Electronics will introduce a service for vehicle location verification. It will be expanded and advanced through integration with “SmartThings Find”, offering a global vehicle location tracking service. The service is accessible via a crowdsourced network of hundreds of millions of Samsung Galaxy devices that use the Bluetooth Low Energy (BLE) technology to report their location, without restrictions related to cellular coverage.
Customers can easily check their vehicle's location through the Connected Car Service app in unexpected situations, such as forgetting where they parked or in case of theft. Even Hyundai or Kia customers whose vehicles are not registered with the Connected Car Service can check the location through the Samsung SmartThings app.
Hyundai Motor and Kia will also simplify the new member registration process by linking user accounts with Samsung Electronics. In the future, the companies plan to provide services optimized for customers' lifestyles and tastes, such as healthcare, pet care, and vehicle interiors, and continue to cooperate with Samsung Electronics to provide new mobility experiences.
Hyundai Motor and Kia, in collaboration with 42dot, plan to seamlessly link vehicles with smartphones and consistently roll out new services, with the goal of making everyday experiences more user-centric. The companies also plan to continuously develop services for convenient and enjoyable mobility experiences by sharing vehicle data application programming interfaces (APIs) and software development kits (SDKs) with various business partners, including Samsung Electronics, through the next-generation infotainment system based on an open ecosystem.