Siemens Expands Digital Presence in the Middle East with MindSphere Application Centers

Author photo: Sharada Prahladrao
BySharada Prahladrao
Category:
Company and Product News

Siemens recently announced plans to boost investments into its digital presence in the Middle East with $500 million over the next three years. Among these investments are the MindSphere Application Centers, with two planned in Dubai and Abu Dhabi. At these centers, solutions are developed on MindSphere, Siemens’ cloud-based operating system for the internet of things (IoT). The center in Dubai will handle airports, logistics and cargo to co-develop approaches that improve the movement of people and goods, while the one in Abu Dhabi will cater to process industries, mainly focusing on oil and gas, water and wastewater.

The internet of things has been described as merging "physical and virtual worlds, creating smart environments" — imagine devices that are connected to the internet and able to communicate with one another. The company sees vast potential for the adoption of digital technologies in the Middle East and wants to support the region's transformation in various ways, ranging from youth development to setting up MindSphere Application Centers.

Investing in a New Generation

Siemens' investment also includes software grants to university students in the UAE, Egypt and Saudi Arabia to boost digital skills among the region's youth and contribute to a more diversified workforce. These plans fall directly in line with many regional governments' aims to attract private sector job creation while trying to lessen reliance on oil and gas-based revenue.

Other projects included in the investment package involve enhancing digitalization for Dubai's Expo 2020, for which Siemens has been named a Premier Partner for Intelligent Infrastructure and Operations. And in partnership with Expo 2020 Dubai and the Dubai Electricity and Water Authority (DEWA), Siemens plans to develop a hydrogen production facility that uses renewable solar energy for electrification and to help develop a green economy in the UAE. With a current workforce of 8,029 in the Middle East, Siemens is familiar with the region and estimates it has created, on average, 135 jobs per year.

The company plans to build 20 MindSphere Application Centers in 17 countries, where hundreds of Siemens engineers and specialists will work with customers on projects in machine learning and data analysis.

Keywords: Siemens, Middle East, MindSphere, Internet of Things (IoT), Digitalization, ARC Advisory Group.

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